On the 17th September 2015 Cinemark hosted the Cannes Lions VIP Winners Reel Screening in the deluxe penthouse suite at the Michelangelo Towers Hotel. Guests enjoyed an exclusive evening of canapes & cocktails overlooking the Sandton and JHB skyline at sunset. Afterwards they attended a jurist panel discussion and the screening of the 2015 winners reel which showcased winning work from the recent festival held in June.
The annual DMASA (Direct Marketing Association of South Africa) Assegai Awards is one of the highlights of the industry’s calendar. This year the Assegai Awards were presented at the trendy Room Five venue in Rivonia, showcasing those who hit the mark in the Direct Marketing industry.
In October Cinemark hosted the Cannes Lions VIP Winners Reel Screenings in Johannesburg, Cape Town and Durban, showcasing winning work from the recent festival held in June which highlights best practice in brand communication while setting the benchmark for effective marketing for the year ahead.
The Diet Everyone Talks About print advertising campaign for 2014 & 2015 across Woman & Home, Rooi Rose, Vrouekeur and Bona magazines. The Lime Envelope executed the media planning, buying and design of the material.